Rick and Rose talk with Rachel Switzky, Director of the Siebel Center for Design, about Design Thinking, working at IDEO, and her indie rock past with Sarge.
Rachel Switzky is the inaugural director of the Siebel Center for Design at the University of Illinois at Urbana-Champaign. Prior to her current appointment, she has been a global design leader working with Fortune 100 companies over the past 20 years. Most recently, she served as an Executive Director at IDEO, the company who pioneered the concept of design thinking.
Siebel Center for Design: https://designcenter.illinois.edu/
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